Sales Development Consulting Services

Optimize your sales process, increase conversions, improve performance

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How I can help

Six Part Framework

1. Optimizing Sales Processes

Implementing data-driven strategies to improve conversion rates including “infinite” discovery techniques in order to present a strong business case + pricing proposal anchored in value
Streamlining the sales cycle to reduce inefficiencies in prospecting to discovery to procurement strategies
Enhancing CRM utilization and pipeline management including accurate forecasting

2. Driving Revenue Growth

Clarifying personas, current & untapped market segments and opportunities
Improving deal size and customer lifetime value through upselling and cross-selling + renewal strategies
Building scalable strategies to expand into new verticals or regions.

3. Improving Sales Team Performance

Developing tailored training programs to improve reps’ skills in areas like objection handling, closing, or value selling.
Introducing coaching frameworks to enhance team accountability and productivity.
Setting up clear KPIs and dashboards for performance tracking.

4. Enhancing Customer Experience and Retention

Helping sales teams articulate value propositions that align with customer pain points.
Creating feedback loops to align product development with customer needs.
Designing retention and renewal strategies to minimize churn.

5. Leveraging Technology and Analytics

Recommending tools to improve automation, lead scoring, and engagement (e.g., sales enablement platforms).
Using analytics to measure and predict sales performance trends.
Integrating systems for better collaboration between sales, marketing, and customer success teams.

6. Strategic Use of Resellers and Cooperatives

Leveraging partnerships with buying cooperatives and integration partners.
Navigating cooperative purchasing agreements to accelerate sales cycles and secure larger deals.
Building reseller-specific enablement programs to ensure alignment on messaging, product knowledge, and deal execution.

About Adam Yeatts

I am a former high school teacher turned sales leader and specialize in helping growth-stage companies optimize sales processes, increase revenue growth, and improve overall performance.

My focus is to enable people to drive a high quality purpose driven discovery, understand how to create value during POC, & deliverable a meaningful business case to champions, influencers, and economic buyers to get the deal done.

No two organizations & their products are alike and requires specific attention to needs & their own business challenges - I commit to my clients and use my own framework in earning their business.

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